RushTok is Southern Soft Power | Engagement Party

This week, the internet turned its eyes to an annual 2020s tradition: watching freshman girls rush sororities at big Southern state schools via an endless stream of social videos. What does our obsession with RushTok tell us about the South, the internet, and America?

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0:00 RushTok 101
3:04 Rush then and now
5:00 Why RushTok appeals to non-southern students
6:06 Why aren't Black sororities as viral?
9:26 Is RushTok problematic?
12:41 The South is having a moment (or is it?)

#Rushtok #Sororityrush #Engagementparty